This isn’t just another story about digital detox. Instead, it is a story about the end of the Instagram illusion. Moreover, it is about returning to presence. Above all, it’s about a soul refusing to live on fast-forward. Finally, it’s about choosing depth over performance.

That morning, exactly a year ago, after months of daily Instagram performances, I woke up with a strange feeling—no drama, no burnout, just resistance in the form of pure absurdity.

The silence in the room spoke:
“What are you doing?”

There was no phone in my hand, no notifications—just me and that one question floating above my head:
“What are you doing?”

I sat on the edge of the bed, listening to that inner voice.
It felt like I was having fun, playing with content, doing “what I was supposed to do.”

But that morning, something shifted. Suddenly, the message from deep inside me was so clear it was impossible to ignore:
“This is not your path.“

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THE TRUTH ABOUT THE INSTAGRAM ILLUSION (Unfiltered Version)

Social media matrix and Instagram illusion programming

For example, you know that feeling when marketing “experts” convince you (and leave you feeling like crap) that showing up on Instagram every day is the bare minimum for your business?
That you should be grateful for the platform?
That without it, your voice won’t reach far?

That’s not wisdom, darling.
That’s PROGRAMMING.

Instagram and I—no matter how much I tried to reframe it—are simply not a good match. In fact, we never were.

Yet, before you label this as just another rant against social media, pause.
This isn’t rebellion—this is a call from the soul.

I’m not deleting my profile. I’m not disappearing.
Just choosing not to make it my main stage anymore.

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THE TRUTH ABOUT THE HAMSTER WHEEL (that not even GaryVee dares to tell you)

Instagram performance burnout and the endless content loop

One morning, for example, instead of hugging my dogs or enjoying breakfast in peace, I opened Instagram first—to check how many people saw my last reel.

The content you create has a 24-hour shelf life. Therefore, the next day, you start all over again. It feels like Groundhog Day.

Is it any wonder that people who just want to do their job are turning to AI to survive the performance rhythm?

Gary Vee once said that AI will soon let us post 4000x a day instead of 4x. But as if that’s evolution!

No, darling.
That’s the mechanization of the soul.

Social media can connect you with the right people. However, it’s also a web— invisible threads pulling us deeper into the matrix of performance, proving ourselves and dopamine hits.

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THE INNER CONFLICT THAT TEARS YOU APART (and you think it’s just yours)

Authenticity vs. Instagram performance: Soul vs. Entrepreneur

Maybe you know that feeling—waking up, and before you even say “good morning,” you’re already scrolling. As a result, that quiet unease settles in your body.

That’s not a coincidence.
That’s your soul whispering: “Enough.”

There are two sides in me: The Spiritual One—and the Entrepreneur.

The Spiritual One believes in flow, transformation, meaningful work. She doesn’t care about marketing, personal branding, or selling.
At the same time, the Entrepreneur—programmed from the outside—worries about numbers, growth, and results.
The Spiritual One whispers: “Let it all go, the universe will take care of it.” But the Entrepreneur shoots back: “But does the universe accept invoices in euros?”

The conflict is clear. And the moment it exists, the matrix already has its hooks inside.

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WHEN THE NERVOUS SYSTEM SAYS ENOUGH (get it, or suffer forever)

Nervous system burnout from Instagram and social media

When I was just a coach, I lived in flow—creativity, connection, presence.

Later, when the Entrepreneur arrived, results came too, but so did the absurdity.
Endless masterminds, trainings, courses, endless content that disappears and the feeling that every morning is Groundhog Day.

Instagram doesn’t go deep.
But it sure knows how to steal your attention.

And attention, when scattered, becomes a commodity.

More than 15 minutes a day—and your focus is shredded. In other words, the silent message behind every scroll is: “You’re late. You’re not enough. Do more.”

This isn’t a call for a digital detox.
This is a call for a quantum leap!

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PERSEPHONE DESCENDS TO THE UNDERWORLD (and you’re coming with me)

Platform switch vs. frequency shift: Substack as a soul-led choice

All of this was happening on the level of feeling, but there was no crystal-clear vision of what or how to do things differently.
As a multi-passionate being, I tried every platform—YouTube was a slight improvement, but I never found myself anywhere.

And then Substack happened. At first, just another platform to test.

I was amazed—people actually write and read long, meaningful articles.
No ads, crazy algorithm or performance.
Comments full of thoughts, not fake personas.

I remembered WHO I AM.
Like Persephone, I descended into the underworld, ate the pomegranate seed—and accepted the truth.

This isn’t a platform switch.
This is a frequency shift.

The nervous system relaxes when the performance stops.
This isn’t escape.
This is liberation.

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AWAKENING FROM THE INSTAGRAM MATRIX (and an invitation for you)

Stepping off the Instagram illusion and Hamster Wheel for Nervous System Relief

Everything that once looked “safe” now feels like a cage.

So I stopped.
Stopped spinning the wheel.

While running, the hamster never sees the wheel. Only by stepping off can you see the whole picture.

From now on:
Less content, more depth.
Less audience, more connection.
Less hype, more sovereignty.

A business without soul is a machine for draining energy.
And the soul doesn’t run. It breathes.

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AND FOR THOSE WHO AREN’T ENTREPRENEURS

Instagram loop and passive consumption

If you’re not an entrepreneur, you might think this doesn’t apply to you. But look:

• How much time do you give to other people’s content before you give any to yourself?
• How do you feel after 30 minutes of scrolling?

Instagram isn’t a tool.
It’s a loop.

• Endless dopamine hits with no nutritional value
• Passive consumption of fragments instead of deep reflection
• A platform designed to keep you, not to enrich you

Instead, come to Substack and end the Instagram illusion.
On Substack attention isn’t a commodity.
Here, words are the world.

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INVITATION TO LIBERATION: YOUR NEXT STEP

Slow business movement and reclaiming your attention

If you want to—come with me.
If you don’t—that’s okay too.

I’m already here:
In a place where words have weight,
where breathing replaces performance,
and where the world is built from the inside out.

This isn’t a digital escape.

It is end of the Instagram illusion.
This is a return to self.

🤍 Welcome to liberation.

If this resonates, join me on Substack for more soul-led business reflections and authentic connection. Let’s end the Instagram illusion and step off the hamster wheel together!

Quantum hug 💫
Maja